
iLounge claims that there will be a new 7″ iPad later this year. Here is why they are wrong:
- A huge number of iPad apps wont scale down to 7″. Buttons and other touch controls on many apps would be too small. That means Apple would need to introduce another new resolution. That wont happen because…
- This year developers have had to update their apps for multi-tasking, retina screen, and iPad. Many are struggling – as can be seen by the still limited number of iPad apps. Later this year developers will again have to update their apps for iPad multi-tasking. If developers cannot get their apps out for iPad quick enough, is Apple really going to make it harder by introducing another resolution for developers to design against?
- The iPad is selling as fast as Apple can make them and isn’t even available in many countries yet.
What is likely is a new 7″ iPod Touch. This would take the retina display of the iPhone and scale it up to 7″. It would run iPhone applications unchanged. Think about it:
- A 7″ iPod Touch would be the perfect size for an eBook reader. The iPad is just too large to hold comfortably in one hane. This is the reason why we have iBooks for the iPhone – not because of the iPhone, but because it will scale up to an 7″ iPod Touch.
- Pages for iPhone. Keynote for iPhone. There are numerous rumours that these are in the works even though they don’t make much sense for iPhone – but they do for a 7″ device.
- A 7″ touch running iPhone apps would require no changes from developers at all. None whatsoever. Everything would just work, and with developers having updated their apps for the retina screen already, they would look good. There’s potential for some 7″ optimising via conditional coding, but it wouldn’t be required.
- iPod sales are in continuous decline at the same time as TV and video is becoming more and more important to Apple. An 7″ iPod would differentiate the iPod line again and match with the relaunch of Apple TV, giving very nice video media player. In fact, combined with a docking station, a 7″ iPod touch could even be a replacement for an Apple TV – though personally I think a dedicated $99 is very likely.
Bottom line, if Apple is preparing a 7″ device, all the signs point to this really being a “big iPod Touch”. In fact, by releasing a 7″ iPod Touch, they would take the “it’s just a big iPod” stigma away from the iPad, showing people just how much more the iPad can do.












